Designing a total experience

Posted by Elizabeth

July 26, 2017 | 4:16 am

So, when I hit the road for a client show, as I did recently for the National Apartment Association, I always look forward to the “coming to life” of the above-mentioned glorious print pieces. And, the event didn’t disappoint. The experience started from the moment I stepped off the plane. From airport signage and city …

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Timing is (mostly) everything

Posted by Elizabeth

March 8, 2016 | 12:31 pm

In the last decade there has been a quiet rumbling, a slow but steady cultural shift that has allowed women to have an empowering presence in media. Big brands have given women the voice to tell their story. From Dove to Nike to Dodge Ram to Brawny, women have been asked to participate in more …

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