Arlington, VA — Fixation Marketing, a leading tradeshow marketing agency in the Washington, D.C., area, announces a new hire, two promotions, and the expansion of its content operation.

Sydney Bowker will support multi-channel campaigns as Fixation’s newest Senior Account Executive. She previously managed client accounts and marketing projects for Massachusetts-based Black Diamond Networks and DFW Consultants.

“Sydney brings a wealth of experience in marketing and client management,” said Account Director Kristen Garman. “Additionally, she has a great track record of successfully building and nurturing relationships through excellent customer service, a quality that is critically important to our teams and clients.”

Rachel Gellman and Julia Ruxer were both promoted to Account Manager. They have successfully and effectively led and grown multi-channel campaigns for their clients over the past two years. In their new roles, they will take on more strategic leadership of their accounts and added responsibility for client results and success.

Fixation has also expanded its content operation under Amanda Charney, Director of Global Communications. She will build out Fixation’s content development services to bring more talent, more efficiencies and enhanced results to client campaigns.

“This growth directly answers the needs of our clients for more customized service and innovative solutions,” said Managing Director and Vice President Julie Parsons. “Our client teams are always finding ways to elevate and expand our services while keeping up with rapid changes in the tradeshow space. I look forward to what 2020 will bring with our stellar staff and clients.”


Media Contacts:

Amanda Charney
Director of Global Communications
Julie Parsons
Managing Director and Vice President


Fixation Marketing is an award-winning agency specializing in integrated marketing campaigns that grow events and membership for associations. In 2018, Fixation merged with The FORT Group, an award-winning full-service marketing communications company headquartered in Ridgefield Park, NJ. Together, the companies provide an expanded range of in-house services, including digital marketing, production services and website design and development.